NBA2K17

NBA2K17

NBA 2K17 Digital campaign for UK and Europe.

My role was to lead these projects, designing and storyboarding concepts for client sign off and roll out the campaigns, as well as brief and art direct developers and other designers. This project became quite complex due to the number of incentives offered by the client and the number of territories the campaign was due to be launched in.

Some examples of the project are linked below.

Key Art Lead HTML5 Ads

300×250

300×250 expandable

160×600 expandable

728×90 expandable

Skin

Display Ads – Pre-Order Incentives (Standard)

300×250

728×90

120×600

GDN

300×250

728×90

160×600

Billboard

970×250

 

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